New Statistics of Using Instagram
Instagram, which is one of the most popular social media in the world and has been able to attract every girl’s attention. Instagram With the addition of new equipment grows the user experience and its own popularity in the world. A report published on some websites mentions interesting statistics and information about Instagram.
1.Over 1 billion users use Instagram every month
In fact, Instagram is the second-largest and most popular social media after Facebook in terms of the number of active users per month.
2. Over 500 million users use the Instagram story feature every day
This feature, which was added to Instagram about three years ago, was welcomed by users so that it has now become one of the most important digital marketing tools and as the main communication channel between different companies and brands.
3. 89% of Instagram users come from outside the United States
Many people may think that since Instagram is connected with the American company Facebook, the number of American users should be much higher than users in other parts of the world. But it is interesting to know that about one billion users of the most active social media, only about 110 million of them belong to the United States. Users in Brazil, India, Indonesia, and Russia are among the biggest Instagram audiences and fans.
4. Instagram is growing rapidly in Canada
According to published reports, Instagram has the fastest growth among social networking platforms in Canada, so that in 2018 the platform with a growth of 20.4%, and in 2019 with a growth of 7. 3% was able to consolidate its position in this country located in North America. Experts working at the Marker Institute also estimate that Instagram will grow by 6.1% in 2020 and will reach 12.6 million users in Canada.
5. Female users are more than men interested in Instagram
According to published statistics and reports, 52% of Instagram users are women, while 48% of them were men. This means that female users are more interested in using this social media and spend more time on it.
6. On average, users spend 28 minutes a day on Instagram
The latest estimates suggest that social media users will spend an average of about 28 minutes a day surfing Instagram this year.
7. 200 million Instagram users visit business profiles at least once a day
As Instagram has become one of the most powerful and influential tools in digital marketing in recent years, many users, willingly or unwillingly, visit many business pages when entering this platform.
8. About 75% of American businesses will use Instagram by 2020
New statistics and reports show that 75.3% of companies, brands, and businesses in the United States will use Instagram this year.